7/31/12

Spotlight On Business—Fuzzy Peach

The Fuzzy Peach Frozen Yogurt Bar opened its doors to the Wilmington community in 2010 at its flagship location in Racine Commons, which happens to be under a mile from UNCW’s campus where the three owners first met. Rocco Quaranto, Wells Struble, and Jason Nista met as freshman on the track team and graduated from UNCW with business degrees. A short two years later, they opened the first Fuzzy Peach on a shoe string budget, bringing to Wilmington a new sensation in frozen desserts.

The Fuzzy Peach offers a range of zero fat and low fat yogurt flavors, as well as sugarless and lactose-free options, from the traditional to novelties, such as Apple Pie and Egg Nog. Their fresh topping bar includes everything from fresh fruit and candy to Captain Crunch cereal. Their variety of options allows the customer to have the creative freedom to make their own versatile and delicious masterpiece. In a span of just two short years, they have added four locations, including Portner’s Neck, Monkey Junction, Downtown Wilmington, and their newest location at Carolina Beach. Rocco, Jason, and Wells co-own the Carolina Beach location with one of their Regional Managers and Director of Franchise Training, Tom Maskell. They are all 4 excited to be on the Island with such a great local welcoming!

The building they are located in has had some major renovations by the owner, which include a massive deck for Fuzzy Peach customers to enjoy. Some recent achievements include the implementation of both their catering and franchising ventures. They have begun catering in the greater Wilmington area, boasting that their services are perfect for events from school and business functions to birthday parties and weddings. They have also found success in franchising, with quite a few locations on the way, including Southport, Cape Carteret, Shallotte, Leland, Topsail Island, New Bern, and Morehead City.

They have recently begun providing a “bottoms bar,” which gives customers the option of picking a cup with either a homemade waffle bowl, or a brownie or cupcake made by Coastal Cupcakes, another Wilmington-based shop. Also, The Fuzzy Peach is now offering self-serve banana splits at all of their locations. The ultimate goal of The Fuzzy Peach is that it becomes synonymous with the word “dessert” to consumers nationwide. To accomplish this goal, they aim to work together with customers, employees, and franchisees to create an unparalleled dessert experience to the community. This group of young innovators guarantees satisfaction in every cup, day or night, rain or shine. Fill up and enjoy, because Life’s a Peach!

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